Juliebergmann.cz

Julie Bergmann, art consultant, producer and curator, focuses primarily on contemporary jewellery perceived as an important part of fine art. The website is therefore her main means of communication, through which she interactively presents the artists she represents. As a consequence, the name of the curator is the central motif of the entire website - she is the person who forms an important link not only between the artists themselves, but also between potential buyers, collectors or gallery operators - she becomes the main overarching person of the whole process. The minimalist concept of the website, buttons and other graphic elements provides the necessary space for the represented artists to present their works without being overwhelmed by the graphics themselves. 

 An important visual element of the website is the space for generous typography. The chosen title font Boogy Brut from the French typefoundry Bureau Brut contains unmistakable and distinctive elements in the drawing of individual letters, which proportionally complement the collections of individual artists - thanks to this, the design of the website looks airy and elegant, the blurring effect evokes the transparency of the widely used materials which inherently belong to the creation of jewellery - precious stones, minerals, cut glass or resin, etc.

Initiator/client:
Julie Bergmann

Year:
2021

Design:
Ilja Bažanov

Cooperation:
Punkmedia (web development)